ZoomInfo Alternatives – An Affordable Alternative

Looking for a viable ZoomInfo alternative?

Let’s explore the features of and the differences between ZoomInfo and Lead Lantern and see how the two compare and if Lead Lantern is a good alternative to ZoomInfo. Here are a few of the comparisons we are going to make...

  • Authentic & Verified Data
  • Size of Database
  • Accurate Search Options
  • Ease of Use
  • Pay Only Valid Leads
  • Special Features
  • icing And Affordability

Authentic & Verified Data

Both ZoomInfo and Lead Lantern verify their data. Just a word of warning here...the data is not perfect with any data provider. Jobs change, details change all the time and when you're talking about maintaining a database in the 10's of millions of prospects, there will be some data decay.

Lead Lantern has a built-in email verification process that verifies the deliverability of emails before they are sent. This dramatically reduces bounces rates and ensures that your emails remain deliverable.

With ZoomInfo you will need to use a 3rd party email verification service such as Neverbounce.

Size of Database

ZoomInfo has a database of over 60 million business email addresses and 37 million direct dials in the United States. When you look at global numbers, it shows 93 million business emails and 44 million direct dials.

At Lead Lantern, we have over 30 million contacts spanning multiple countries globally.

ZoomInfo unquestionably has the larger contact base but does this really matter? 40 million records is not an insignificant number. Lead Lantern will certainly contain more than enough prospects in your target market.

Accurate Search Options

The biggest advantage Lead Lantern has is that it's extremely easy to use.

The search console has been designed with ease of use in mind.

While ZoomInfo uses a basic filtering by name and company domain, Lead Lantern has an advanced filtering system to find the most accurate B2B leads by keyword, job title, industry, location, annual turnover, employee count, etc. You have an option to “exclude records” enabling a faster, more accurate search.

Ease of Use

ZoomInfo maintains a reasonably good looking UI. Lead Lantern has a neat, clean and simple interface which makes it easy to get up and running in no time at all.

Lead Lantern has no unnecessary clutter you need to deal with. It's clean, simple and easy to find the B2B prospects you're looking and add them quickly to a B2B email list.

Pay for Only Valid Leads

With Lead Lantern, you only pay for verified records at the time you use them. For example, any email bounces or undeliverable emails will be credited back to your account.

Unlike many data providers...you do not pay for leads we cannot verify.

Special Features

Both ZoomInfo and Lead Lantern offer databases with a data enhancement tool. Using this tool, users can upload contact lists into our systems and use our databases to bridge any gaps. Users also can export their leads directly to platforms like SalesForce, Zoho, Insightly, HubSpot, PipeDrive, Copper, etc.

Pricing And Affordability

With many B2B contact data providers, there's a frustrating lack of transparency regarding pricing .

Lead Lantern provides flexible monthly pricing with no contract. If you don't want to make a large financial commitment upfront, Lead Lantern is worth considering.

In comparison, the basic plan of ZoomInfo starts at $5000 per year.

While both ZoomInfo and Lead Lantern offer free trial versions, Lead Lantern lets users experience the platform, explore the interface and get to know the depth and quality of its database with an unrestricted free trial.

According to ZoomInfo's website they do offer a free trial although it's not clear how restricted this is or what's included.

Lead Lantern upholds affordability, transparency and ethics in the pricing arena.

Customer Support

Both companies offer responsive and responsible customer support to all its customers, no matter what the size of the plan is. Lead Lantern and ZoomInfo's customer service team are just an email or a call away.


Using the Lead Lantern platform you will have access to some of the best global B2B data in the market today. It is rich in features, eliminates unnecessary cost and lets you use the data efficiently.

Click the link below to get started with you 7 Day Free Trial

You may give Lead Lantern a try and see how it works for you. You can get your whole team set up on Lead Lantern in just a few minutes.

Lead Lantern Free Trial

Looking for more B2B sales Leads? Check out our blog post "5 Ways To Create Unlimited B2B Sales Leads".

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